Marketing & Systems That Actually Work
You don't need more marketing advice.
You need a plan that gets done.
CURRENT FOCUS AREAS
START HERE
Deep-dive discovery → full audit → clear 90-day roadmap. The foundation everything else is built on.
90-Day Marketing Strategy
10+
NZ
YEARS
EXPERIENCE
BASED, WORKS GLOBALLY
10+ YEARS DIGITAL MARKETING
STRATEGY + IMPLIMETATION
NZ BASED, WORKS GLOBALLY
MARKETING & OPERATIONS
SOUND FAMILIAR?
You're doing the work. But the marketing still feels like a mess.
You're not doing anything wrong . You're just running your marketing without a system that actually fits your business.
Your marketing is reactive, you post when you can, not strategically
Nothing feels consistent or joined up
You're not sure what to focus on or what's worth your time
You've hired help before but the strategy was never really there
HOW I WORK
Strategy first. Then I help you build it.
Most marketing help goes one of two ways, advice with no implementation, or execution with no strategy. I do both.
Strategy & Planning
Big-picture thinking grounded in your business reality. You'll know what you're doing, why, and what comes next.
Systems & Implememtation
I don't just plan it, I help you build it. Tools, workflows, campaigns. All set up to actually work.
Ongoing Support
Regular check-ins, adjustments, and steady accountability so your marketing keeps moving forward.
THE ANCHOR OFFER
Start with the 90-Day Strategy
Before we do anything else, we get clear on what we're building and why.
HOW WE WORK TOGETHER
A clear process from day one.
01
02
03
04
Discovery
Strategy
Implementation
Ongoing Support
A real conversation about your business, no pitch, no pressure.
A clear, practical plan, what to do, stop, and build in the right order.
Systems, content, campaigns, structured and set up to actually work.
Monthly management, check-ins, and adjustments as you grow.
STRATEGY
PLANNING
IMPLEMENTATION
HI, I'M MADDIE
Marketing, made simple, with someone who actually gets it.
I've spent 10+ years in digital marketing, programmatic advertising, campaign management, and operations, including leading agencies across New Zealand.
I started Just Maddie because small businesses deserve better marketing support than they usually get.